Boldify: How a solo founder hit $4.5m in hair product sales in 3 years

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Mike Viskovich built Boldify into a $4.5m business in just 3 years. The secrets to his success? He started with a product he already used, and he leaned heavily on Amazon traffic.

Hair thickener might sound like an unusual product to build a company around, but Viskovich believed in it. The market for hair products typically features healthy margins.