Sun protection has finally become trendy, but people still aren’t sold on oily lotions. Instead, interest has turned toward powder sunscreen. Powder sunscreen companies say their products are “skin-friendly”––as they’re designed to sit on top of your skin instead of penetrating your pores.
What’s next: Powder sunscreen isn’t exactly a chemical revolution. In fact, the active ingredients in sunscreen, titanium dioxide and zinc oxide, start as a white powder before they are dispersed into liquid sunscreen. Look out for other novel skin-protection products that rethink the use of these chemicals, ranging from scalp spray to sunscreen sticks.