Trends in the Trenches: How One Trendster Used Live Webinars to Drive 250% Growth
Trendster Dejan Gajšek is a marketing lead at an AR/VR education company that sells cohort-based packages at $4k each. The company has experienced revenue growth of ~300% over the last year.
While Dejan runs lead-generating campaigns on different channels, he says that ~250% of that growth came from running live webinars and associated email campaigns.
Dejan runs 2 live webinars a week that, on average, have:
- 400+ registrants
- 30%+ attendance
- $5 cost per lead
- NPS score of 50+
- $800 budget
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