Flares: Sugar Waxing, Collagen Alternatives, and Map Porn

AUG 25, 2020
by Julia Janks
Beauty food and beverage

Source: Google Trends

Search Interest for Sugaring Is Looking Sweet

When salons closed in March, a self-care trend took off: Search interest for sugar waxing spiked, and has stayed hot since peaking in May. Sugaring is a hair-removal method that uses a sugar paste — it’s supposed to be gentler on the skin than traditional wax.

And it’s winning converts on social media: Instagram searches for #sugaring and #sugarwaxing yield 500k+ posts. 

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