Interior Design Services Are Surging Online: New Opportunities in a Traditionally Face-to-Face Industry
The Signal: Three weeks ago, Sam asked community members to predict the biggest trends in a post-COVID world. One theme that we heard a lot about: New developments in interior design and home decor.
“The WFH movement has been huge, which has led to a massive demand for our online interior design service,” Jacky Chou told the group. His business isn’t the only one that’s growing. Search interest in “online interior design” surged when the pandemic hit, and has maintained traction.
We spoke to Chou, who bought an expired domain (Laurel & Wolf) in March and relaunched an online interior design brand around it. In March, consumers’ budgets for design and furniture were around $1-$2k/room. Now, people are spending as much as $20k/room on design, decor and furniture, Chou told us.
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