The Signal: Online communities for new parents are blowing up. The r/NewParents subreddit has exploded ~200% from 49k subscribers a year ago to 140k today. Related parenting subreddits have seen similarly high growth over the same period:

This doesn’t even include the countless controversial Facebook groups for moms (join the 250k-strong r/ShitMomGroupsSay subreddit if you also love to hate them).