Cold Email Lecture Playback: Notes, the Lecture, and Presentation

Sam Parr digs deep on the step-by-step cold email process he uses to contact world-class speakers, investors, and entrepreneurs.
Cold Email Lecture Playback: Notes, the Lecture, and Presentation

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Below are the notes, slides, and video from the Cold Email Lecture.

As a reminder, we intend to do lectures like these on a fairly regular basis. You’ll hear about them via the Trends weekly email!

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The alternative milk market is getting frothy

The signal: As more people wave goodbye to dairy, alternative milk is slowly taking over; it has already cornered 13% of the market. With the exception of soy milk, all of the alt-milks have been on the up, with some of the newer entrants including hemp milk and pea milk. Other alt-products are getting attention, including cashew cheese, with 18100 searches per month.

Capitalizing on the Airpods market, making more money than Shopify

The signal: Since killing the headphone jack, Apple has graced the world with AirPods, which did an estimated 60m units in 2019. That means AirPods alone are bringing in approx ~$10b in revenue, more than Twitter, Shopify, or Spotify, to name a few popular tech giants. Opportunity lies in Apple opening up SiriOS or the wave of iPhone accessories (including cases, cleaning kits, hooks, and keychains) which have shown “hockey stick” growth alongside their hardware predecessor.

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