Shaan Puri hosts the pod today with guest Chris Bakke (@ChrisJBakke) an early employee at Bank Juice, which sold to Zillow. In today’s episode you’ll hear: Chris gives his background and how he ended up in the Bay Area (1:15), Shaan gives his philosophy on how to hire new people (9:35), Chris explains why he thinks raising capital is a good idea (14:15), Chris has an idea he calls “Shopify for SaaS products” (17:05), Chris and Shaan kick around how to get subject matter expertise out of gurus to build a service business (21:50), Chris has an idea for franchising a service like GeekSquad (27:05), Shaan tells a story of how his friend franchised a service model (31:30), Shaan and Chris explain how at-home camps/schools can generate a lot of money (40:05), Shaan gives a framework of how to give poor people something that rich people have and how that translates to give small businesses something they want that big businesses already have (39:45), Chris gives the elevator pitch for his new company that replaces big consultants with software (52:50).
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Don’t press snooze on this opportunity: sleep supplements
The signal: As meditation becomes mainstream, people may be surprised to find that searches for sleep apps double their meditation counterpart. As people invest in getting a better night’s rest, there’s opportunity abound, including physical products like weighted blankets or premium PJs, supplements, popular insomnia drugs having their patents expire, companies paying their employees to sleep better, marketing for sleep specialists, or online sleep education (ex: sleep apnea test has 27k searches per month).
The alternative milk market is getting frothy
The signal: As more people wave goodbye to dairy, alternative milk is slowly taking over; it has already cornered 13% of the market. With the exception of soy milk, all of the alt-milks have been on the up, with some of the newer entrants including hemp milk and pea milk. Other alt-products are getting attention, including cashew cheese, with 18100 searches per month.
Capitalizing on the Airpods market, making more money than Shopify
The signal: Since killing the headphone jack, Apple has graced the world with AirPods, which did an estimated 60m units in 2019. That means AirPods alone are bringing in approx ~$10b in revenue, more than Twitter, Shopify, or Spotify, to name a few popular tech giants. Opportunity lies in Apple opening up SiriOS or the wave of iPhone accessories (including cases, cleaning kits, hooks, and keychains) which have shown “hockey stick” growth alongside their hardware predecessor.
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