According to Keywords Everywhere, thousands of people are searching “drink beer after workout” every month, fermenting a new class of post-workout beers looking to replace your Gatorade. 

That’s right — breweries are developing low-alcohol “performance beers,” infused with electrolytes and a host of superfood ingredients designed to combat the dehydrating effects of intense exercise.

The space is still small — representing only ~1% of the craft beer market according to the Brewers Association — but has huge potential to piggyback on the larger low-alcohol / “sober-curious” movement which we first reported on months ago.