An Interview with Heidi Zak, Co-Founder & Co-CEO of ThirdLove

Steph Smith, Sr. Analyst for Trends dives into how Heidi Zak founded ThirdLove and the insights she has gained along the way.
An Interview with Heidi Zak, Co-Founder & Co-CEO of ThirdLove

Steph: All right, so now I’m super excited to introduce Heidi Zak. She is the co-founder and co CEO of ThirdLove. If you haven’t heard of ThirdLove, it’s one of the most innovative disruptive bra and underwear companies in America. They’re a direct to consumer brand mostly. But they recently opened a store, and in seven years of, since inception, they’ve actually had over 14 million women use their Fit Finder quiz, which was a proprietary quiz that a woman can take online to find the right size. Interestingly enough, over 80%, or around 80%, of women actually are wearing the wrong bra size. And ThirdLove is there to help. So, help me please welcome

Heidi Zak. Hi.

Steph:  Hi, Heidi. How are you?

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